Hello. We’re onebestway.
We're a marketing and design studio in Newcastle.
onebestway is one of the top three Marketing Companies in North UK according to the Marketing Industry Network Awards 2009/10.
If our work isn’t clever, confident and memorable – it simply doesn’t get through.
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Category Archives: industry news
onebestway shortlisted – MIN Awards 2009
onebestway is one of just three businesses to be shortlisted for ‘North East Best Marketing Company’ in the Marketing Industry Network Awards 2009.
We’re pretty chuffed about this one as onebestway’s recent repositioning as a clever, results-driven ‘Marketing and Design Studio’ is receiving industry recognition it seems.
We’re off down to Manchester to see how we do [...]
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Two thirds of firms ‘don’t manage online reputation’
Two thirds of firms ‘don’t manage online reputation’
Only 20% of businesses have a regularly-updated blog and just 37% actively manage their online reputation using sites such as Twitter and Facebook, according to a survey conducted by digital marketing agency Quba.
This is despite the fact that that 91% of respondents stated that the perception of [...]
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One to watch
Good advice!
http://uk-tv-guide.com/pick-of-the-day/9+July+2009/documentary-the-naked-office/
Here at onebestway and angelfysh we’ve decided to push PR for our flirtation with fame as far as it can go. It’s an illustration of how we can raise profile, on a world wide stage if necessary, for our clients too.
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Small businesses need stronger online presence
Small businesses do not have sufficient web presence, new research suggests.
According to the new survey, 46% of the UK’s smallest businesses are risking low visibility by operating without a website.
Some 41% of off-line firms say they recognise a web presence would increase their sales, but they need help to establish a working site.
A further 47% [...]
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Grant Thornton marketing leader defends value of branding
Chicago—Brand awareness breeds familiarity and trust, and is a crucial step for capturing the attention of potential clients, said Edmond Russ, chief marketing and sales officer at accounting and consulting firm Grant Thornton in his luncheon keynote speech Wednesday to the Chicago chapter of the Business Marketing Association.
“[A company that] has the brand awareness and [...]
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Twitter branding advisers get backing from Lastminute founders
Lastminute.com founders Martha Lane Fox and Brent Hoberman are among web veterans throwing their weight behind a new company that aims to help big brands and companies manage their profiles on Twitter, the social messaging service.
Twitter Partners have signed Universal Pictures, Warner Music and Paramount among its first clients, including a campaign to promote the [...]
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Microsoft Faces Branding Problem In Effort to Top Google
A stark sign of the challenge Yusuf Mehdi faces as a point man for Microsoft in the company’s battle with Google comes from the company’s own research into the habits of consumers online.
During regular “blind taste tests,” in which Microsoft asks randomly-selected consumers to score the quality of results from various Internet search engines, the [...]
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Archbishop condemns pregnancy ads
The incoming Archbishop of Westminster has called on Catholics to oppose proposals to allow pregnancy advisory services to advertise on TV and radio.
The services, some of which provide abortion information, would get airtime as part of proposals aimed at reducing teenage pregnancy and sexual infection.
The Most Rev Vincent Nichols also urged Catholics to fight more [...]
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Consumer research: it’s time to get physical
We’re in a recession, so what could possibly be more important than understanding how consumer behaviour will be affected? In the 1990s and the first seven and a half years of the 21st century before the crunch the chasm between added value and value for money products was perhaps never wider. Will the current economic [...]
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